Phoenix Comms — PR-Led B2B Tech Marketing Agency

Phoenix helps B2B tech brands grow – locally and globally – through strategic counsel and integrated communications that deliver measurable impact.

Our award-winning programmes support organisations from scale-ups to global enterprises, helping them clarify their propositions, educate the market, build awareness and drive demand. With insight-led thinking and creative execution, we deliver campaigns that influence decisions and strengthen commercial performance.

In a crowded market, your technology deserves to stand out. Drawing on deep industry expertise and long-standing media and stakeholder relationships, we help B2B tech companies cut through the noise and achieve meaningful progress. We help you sell change.

Our focus is simple: delivering outcomes that align with your strategic priorities, from lead generation and sales growth to brand visibility, market expansion and long-term commercial success.

Leadership Team – Connect With us on LinkedIn

Powered by consultants whose insight, collaboration and excellence shape the results we achieve

Louise Stewart Muir - Staff member

Louise brings 35+ years of communications experience, having supported B2B brands from start?ups to global enterprises. With senior roles in-house, in the channel and agency-side, she understands what it takes for brands to enter new markets and communicate with clarity. A mentor within accelerator programmes, she combines strategic insight with practical delivery.

Louise began her career as a professional actress and, when she’s not working, she’s chasing an adrenaline rush flying around cross-country courses on her eventer.

Robert Hickling - Staff member

Rob helps clients build smart, creative PR and marketing programmes that deliver real ROI. Known for thinking past the obvious, he works closely with marketing and business leaders to focus on what matters and accelerate growth. He develops campaigns spanning rebranding, messaging and lead generation – all designed to influence behaviour and shorten the sales cycle.

In Rob’s spare time, he’s usually out speed-biking or training for his next marathon.

International Outreach

Local Expertise & Worldwide Presence to Deliver Integrated Comms on a Global Scale

Phoenix is proud to be the founding agency of a close-knit global network of independent, specialist B2B technology PR partners. For more than 20 years, our shared values and aligned ethics have shaped a collaborative approach that consistently delivers strong results for clients. This network – The Plexus Group – brings together driven, innovative B2B technology agencies from around the world, all working toward the same goal: creating and executing award-winning programmes that achieve exceptional outcomes.

Committed to Advancing B2B Technology Brands Backed by Deep, Proven Expertise Across the Following Sectors:

Cybersecurity

Cybersecurity is a significant challenge for all businesses and is a sector that is attracting a lot of attention as well a lot of investment.
cybersecurity PR agency

Physical Security

The physical security market is rapidly expanding and we know that brands are finding it harder than ever before to be seen – and heard.
Physical Security - Sector page

Health Tech

Successfully communicating new technology in the manufacturing and engineering space requires specific expertise.
Health Tech - Sector page

Green Tech

Sustainability and environmental social governance is firmly on the boardroom agenda and green tech solutions have never been more attractive to investors and customers.
GREENTECH PR SPECIALISTS

Space Economy PR

Phoenix Comms SPACE helps you to tell your story, reach new audiences and grow your bottom line.
Space Economy PR - Sector page

Enterprise Tech

Technology in business essentially falls into two camps – either improving the efficiency of existing processes or creating new opportunities and ways of working.
Enterprise technology PR agency

Our B2B Tech & Marketing PR Services

We deliver every dimension of B2B tech PR and marketing communications. Focusing on delivering ROI we bring together marketing disciplines that work in concert to generate high-octane programmes that drive pipeline, sales and company growth.

Public Relations

We don’t tell stories, we build credibility & help maintain reputations.
Read More about Public Relations

Content Creation

We evaluate your customer journey on your site, and across your channels to formulate a detailed picture.
Read More about Content Creation

Lead Generation

Qualified sales leads are what any growth-focussed business needs to achieve and exceed its ambitions.
Read More about Lead Generation

Fractional CMO Service

Elevate your marketing strategy with Phoenix Comms Fractional CMO service – your gateway to senior marketing leadership without the long-term commitment & expense of a full-time executive.
Read More about Fractional CMO Service

Channel Partner Marketing

Our role is to help organisations empower their channel enabling these partners to be successful in their markets.
Read More about Channel Partner Marketing

Digital Marketing

Today the digital customer experience is an everyday occurrence and uber-critical to the success of your communication.
Read More about Digital Marketing

Brand, Positioning & Messaging

From developing brand identities, defining positioning, to creating strong messages that support and underpin your brand.
Read More about Brand, Positioning & Messaging

Influencer Marketing

We research and identify those that matter in your sector who have authority and audience within your target prospect’s industry.
Read More about Influencer Marketing

Public Affairs & Policy

The most important element of any communications activity is attribution.
Read More about Public Affairs & Policy

Our Awards

Global Agency Awards 2025

Best Integrated Campaign 2025

Finalist

Global Agency Awards 2025 Finalist

Campaign Effectiveness Award 2025

Finalist

Partner logo

CMA Content Marketing Awards 2024 – Silver

Winner

Say Comms finalist in European Content Awards 2024 for Best Content Marketing

BEST CONTENT MARKETING 2024

FINALIST

Say Comms awarded Winner for Best Crisis Comms or Response Campaign 2024

Best Crisis Communications 2024

WINNER

FINALIST

PRCA DIGITAL AWARDS 2024

FINALIST

Partner logo

Best Crisis Communications or response campaign 2024

finalist

Partner logo

campaign effectiveness 2024

finalist

PHOENIX COMMS AWARDED highly commended in Corp Comms Awards 2023

BEST COMMUNITY INITIATIVE 2023

HIGHLY COMMENDED

PHOENIX COMMS AWARDED winner for BEST PARTNERSHIP WITH PURPOSE 2023

BEST PARTNERSHIP WITH PURPOSE 2023

WINNER

Some of our Recent Work

Delivering measurable results for B2B technology companies.

View all case studies

Driving global demand generation

Driving global demand generation - Work case study

Award-winning global integrated research development & rollout

Award-winning global integrated research development & rollout - Work case study

Building Trust & Demonstrating Expertise Through Bold Thought Leadership

Building Trust & Demonstrating Expertise Through Bold Thought Leadership - Work case study

Elevating the LinkedIn profile of Cyfor’s COO

Cyfor Logo

Frequently Asked Questions

B2B tech PR builds credibility, enhances brand reputation, generates qualified leads, and establishes your company as a thought leader. A continuous PR strategy ensures you stay top of mind in between buying cycles—when your buyers are researching silently.

We track metrics that matter: media coverage volume and quality, share of voice, sentiment analysis, website traffic, lead generation, and sales cycle acceleration. We provide real-time dashboards and regular reporting tied to your business goals.

We focus exclusively on B2B technology: Cybersecurity, Physical Security, Industrial Tech, Green Tech, Retail & Supply Chain, and Enterprise Tech. Our deep sector knowledge means we understand your market, your competitors, and your buyers.

We offer flexible options: project-based work for launches, rebrands, or specific initiatives; and monthly retainers for ongoing, sustained visibility and thought leadership. We tailor our approach to your needs and budget.

Quick wins (media placements, thought leadership articles) can happen within 4–6 weeks. Sustained brand building and market leadership typically show measurable impact within 3–6 months. We set clear milestones and track progress throughout.

We combine insight, deep industry knowledge, and long-term media connections to help you cut through the noise. We’re independent, original, and single-minded—focused on outcomes that matter. We help you sell change.

Get Started

Ready to build trust, accelerate growth, and establish market leadership?

Let’s talk. We’ll discuss your goals, your market, and how B2B technology PR can support your business strategy.

Schedule a Discovery Call